Monday, July 28, 2008

Initial Brief - excerpts

Here are some excerps from the initial brief.
Video post follows if it gets the approval from our yMedia mentor.


Identified goal (of yMedia project)

  • New name and image for the organisation
    (old name: North Shore Community and Social Services Inc.)
  • Apply the new image online/offline
  • Improve online presence
Typical client/target audience
  • Community groups + organisations
  • Government departments – local & central
Possible/discussed digital solutions/options
  • Switching to electronic publishing process
  • Electronic library from the previous NSCSS publications
  • Improving the web presence
Proposed Solutions
  • Creating a new name and logo, apply new design to stationary, business cards, publications
  • Switch from print publishing to electronic publishing of the 'Community Recources' booklets and the monthly newsletter
  • Building a PDF library from the existing publications
  • Restructure, and redesign the website using tools like blog, tags, archive, RRS feed, comments, etc.
Technology to be used
  • Adobe Creative Suite
  • Wordpress
Timeline – Dates

30/07 Logo concepts – decision – forwarding concept to govt. board
31/07 business card and letterhead
02/07 presenting new website – CMS education
04/08 PDF Library, electronic publishing education
05/08 Publishing templates (newsletter, publication cover pages)
06/08 Manuals for the website and for the print templates
07-08/08 Time for unexpected difficulties

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